Custom Events for Web Analytics Now Available

Vercel's Web Analytics now allows Pro and Enterprise users to track custom events in frontend applications. Custom events enable users to measure user actions such as newsletter signups or the most clicked CTAs to gain deeper insights into their user's journey. The Pro plan allows users to track up to 2 keys per custom event object, while Enterprise users can track a custom amount. Pro users can also opt for Web Analytics Plus at $50/month to get 8 keys. To use custom events, users can upgrade to the new release of the npm package and refer to the documentation for further guidance.