User Interviews 101
- User interviews are a popular method used in the discovery phase of UX research to learn about users.
- The interviewer asks participants questions about a specific topic and listens to their responses.
- Additional questions are asked to delve deeper into the topic and gather more information.
- User interviews help to understand who the users are and what their experiences, needs, values, and desires are.
- User interviews are also known as in-depth interviews, semi-structured interviews, or qualitative interviews in other fields.