What it means to be a compound startup
- The concept of a compound startup involves offering a suite of products or services instead of focusing on just one.
- Atlassian is an example of a compound startup, as they provide a range of tools for different stages of product development.
- The compound startup approach allows different teams to find everything they need in one place.
- Other companies like Hubspot also adopt the compound startup mindset.
- The compound startup approach involves building an ecosystem and focusing on the process rather than targeting a specific customer.
- The key to success for compound startups is having a diverse range of products and services that work together harmoniously.